Demand planning

How Bummer Transformed Supply Chain Planning with EasyReplenish

August 23, 2024
9 min

About Bummer:

Bummer is a fast-growing undergarments e-commerce company, known for its innovative and stylish fabric prints. As the company expanded, it faced challenges in managing its supply chain planning, particularly at the print level.

Challenges:

Bummer encountered several significant challenges in its supply chain planning:

  • Print Level Customized Source Planning: Managing and planning for a diverse range of fabric prints.
  • Marketplaces Sales Split: Effectively splitting sales across various marketplaces to optimize inventory.
  • Replenishment Planning: Reordering SKUs at the print level with Minimum Order Quantities (MoQs).
  • Growth Multiplier: Incorporating anticipated planned growth into the supply chain strategy.

Solution Implemented:

Bummer turned to EasyReplenish to tackle these challenges. The implemented solution included:

  • Print Level Customized Source Planning: Tailored planning for diverse fabric prints to ensure efficient supply chain management.
  • Marketplaces Sales Split: A strategic approach to splitting sales across different marketplaces to optimize inventory distribution.
  • Replenishment Planner: A sophisticated planner to manage print-level MoQs and reorder SKUs efficiently.
  • Growth Multiplier: Integrating a growth multiplier to accommodate and plan for anticipated growth.

Results:

The implementation of EasyReplenish's solution yielded impressive results for Bummer:

  • Enhanced Supply Chain Efficiency: Improved management of fabric prints and optimized inventory distribution across marketplaces.
  • Improved Replenishment Planning: Efficiently managed print-level MoQs, ensuring timely reordering of SKUs.
  • Scalable Growth Strategy: Successfully incorporated growth projections into supply chain planning, allowing Bummer to scale effectively.

Conclusion:

EasyReplenish provided Bummer with a comprehensive and customized solution that transformed its supply chain planning. By addressing print-level planning, marketplace sales splits, and incorporating a growth multiplier, Bummer was able to enhance its supply chain efficiency and prepare for future growth. This case study highlights the impact of tailored supply chain solutions for fast-growing e-commerce companies.

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